digital support for celebrants and public speakers

Sonal Dave

becoming more than just a social media manager

High-Profile Recognition

Sonal’s expertise and warmth as a celebrant were showcased to a national audience when she appeared on Love Is Blind UK (Netflix) as one of the featured celebrants. This high-profile role not only highlighted her professionalism but also expanded her reach, bringing her unique approach to ceremonies into the spotlight.

Focused and Aligned

We’ve created a full library of beautifully branded brochures, journals and slide decks to support her offers, and we run a monthly team meeting that actually drives progress. Her content strategy is more than just a tick-box exercise, it’s focused, aligned and bringing in the right leads.

From Mixed Messages to Crystal-Clear

Finding Sonal's Voice Online

When Sonal first brought us on board, it was all about social media management. She needed someone to show up for her on LinkedIn, Instagram, Facebook, X (Twitter), Google Business, Pinterest and TikTok, yep, all of them. But as with most of our clients, she quickly realised Digitally Dazzling® doesn’t just handle the basics, we take the whole digital side of your business and make it work.

The Swiss Army Knife Effect

Before long, we were knee-deep in content creation, designing brochures, presentations, journals and leading her monthly team meetings. We provided digital support for celebrants and public speaking experts like Sonal that covered blog writing, a consistent email marketing strategy, LinkedIn newsletters and monthly reporting — all the moving parts handled without fuss.

One Website and Too Many Audiences

Sonal wears multiple hats, celebrant, toastmaster, and public speaking expert, which meant her audience was varied. Too varied. With everything sitting under one website and one social feed, her messaging was muddled and unclear. She was talking to everyone which meant it wasn’t landing with anyone.

Let's get mean

We worked with her fab web developer, Mell from Mean Creative, to split her website into two clear sections. One focused on ceremonies, the other on public speaking and corporate work. This gave us a clean structure to follow across her content too. Instagram stayed weddings and vow renewals. LinkedIn took the lead on her business voice.

Strategy, Systems and Consistency

Stuff That Works

We built her content strategy around blogs, emails, and newsletters. We used Publer for scheduling and ActiveCampaign for email automation. Sonal’s got a lot to say, and we made sure none of it went to waste. Whether it’s a behind-the-scenes peek, a thought-leadership piece, or content promoting her many services, we had it covered.

Oh, and if you’ve ever tried running monthly team meetings and keeping everyone accountable while juggling 15 different digital platforms… you’ll understand why she handed the reins to us.

Want to See the Work in Action?

Sonal’s blog strategy isn’t just about ticking a content box. Each blog is written with SEO in mind, using keywords her ideal clients are actually searching for – not just the ones everyone else is trying to rank for. We look for the sweet spots: high-intent, low-competition topics that help her get found without having to fight for attention.

Her celebrant blogs help connect with clients searching for inclusive, culturally aware ceremonies while boosting SEO for digital support for celebrants.

Celebrant & Ceremonies

Results That Speak Louder Than Words

We’ve also supported Sonal in carving out her authority as a public speaking expert, particularly within industries that need her most. Her blogs are tailored to speak directly to specific sectors like the NHS and departments such as HR and Learning & Development. Rather than going broad, we’ve gone focused – writing content that tackles their unique challenges and positions Sonal as the go-to speaker who actually understands their world. This targeted approach not only boosts SEO in niche pockets but ensures her content lands with the right decision-makers.

Here are some of the blogs we’ve written for Sonal:

Public Speaking

reach who matters

Our work with Sonal Dave shows exactly how strategic content and smart digital support can help multi-passionate business owners reach the right audience without spreading themselves too thin. If you’re ready to show up with clarity, consistency and a touch of dazzle, we’re the team to make it happen.

“I appointed Sian as my Social Media Lead with Strategic oversight of my business, as my research had shown that she was very good in these areas.

Sian has been great to work with, and has a great flexible attitude to her work which for me was a must, as I have to have down time to support my health, so my emails are not always in core hours. Sian realised this pretty quickly when we started working together and has been able to support my not so normal pattern of working. Sian has not only been great for my business but she has also worked well with my website developer as the business has grown.

What I also enjoy with working with Sian is that she is committed and if she says she will do something, she will. She also carefully challenges me, but always with the business in mind.”